Three kinds of 4-hydroxycoumarin derivatives, 3,3′,3″,3″′-ethylenetetrakis-4-hydroxycoumarin(b), 3,3′-benzylidenedi-4-hydroxycoumarin(c) and 4-hydroxycoumarin-1,4-naphthaquinone(d) were synthesized from 4-hydroxycoumarin(a) under microwave irradiation and characterized by means of elemental analysis, IR, 1H NMR and MS. The compounds a—d were studied by ultraviolet-visible absorption spectra and fluorescence spectroscopy. It was confirmed that the big π-conjugated, symmetrical compound b had better fluorescence in solution and possessed high molar extinction coefficient. When the concentration of compound b was in the range of 0.50—1.50×10-4 mol/L, the fluorescence intensity linearly increased with decreasing concentration. In the range of pH=1.18—6.09, fluorescence intensity increased with increasing of pH, and in the range of pH=8.36—11.98 fluorescence intensity increased with decreasing of pH values. In addition, fluorescence enhancing was significantly observed in the presence of BSA and DNA.